#2739AD#2739AD

#2739AD is a dark, vivid blue. Relative luminance 0.064; OKLCH L 41.3% C 0.184 H 269.3°. Best body text is #FFFFFF at 9.23:1 contrast (WCAG AA passes).

Color values

HEX#2739AD
RGBrgb(39, 57, 173)
HSLhsl(232, 63%, 42%)
HSVhsv(232, 77%, 68%)
CMYKcmyk(77.5%, 67.1%, 0%, 32.2%)
CIE-LABlab(30.34, 35.05, -63.63)
CIE-LCHlch(30.34, 72.65, 298.85°)
OKLaboklab(41.35% -0.0024 -0.1842)
OKLCHoklch(41.35% 0.184 269.3)
XYZxyz(9.8401, 6.3736, 40.2387)
Luminance0.0638 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#2739AD #AD9B27
analogous
#277CAD #2739AD #5827AD
triadic
#2739AD #AD2739 #39AD27
tetradic
#2739AD #AD277C #AD9B27 #27AD58
square
#2739AD #AD277C #AD9B27 #27AD58
split-complementary
#2739AD #AD5827 #7CAD27
monochromatic
#101849 #1C297B #2739AD #3E52D3 #707FDF

Accessibility & contrast

On white

9.23
#2739AD on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.28
#2739AD on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #2739AD
9.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##2739AD#FFFFFF#000000##FFFFFF
##2739AD1.009.232.289.23
#FFFFFF9.231.0021.001.00
#0000002.2821.001.0021.00
##FFFFFF9.231.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004EB1
Deuteranopia (green-blind)
#0041AB
Tritanopia (blue-blind)
#00586E
Achromatopsia (no color)
#474747

Design tokens & code

CSS
--color: #2739ad;
/* rgb */ color: rgb(39, 57, 173);
/* oklch */ color: oklch(41.3% 0.184 269.3);
Tailwind
colors: {
  custom: {
    50: '#776fc7',
    500: '#2739ad',
    950: '#000000',
  },
}
SCSS
$custom: #2739ad;
$custom-light: #776fc7;
$custom-dark: #000000;
JSON
{
  "hex": "#2739ad",
  "rgb": {
    "r": 39,
    "g": 57,
    "b": 173
  },
  "hsl": {
    "h": 231.94,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.41348,
    "c": 0.18419,
    "h": 269.3
  },
  "luminance": 0.06375
}

Semantic roles & 50–950 ramp

primary
#2739AD
secondary
#C6B96A
accent
#D042E6
background
#F8F6FC
surface
#EFECF8
border
#CAC7D1
text
#0A0713
muted
#7C7A82

Preview Lab

Preview with #2739AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#2739AD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva