#2729AD#2729AD

#2729AD is a dark, highly saturated blue. Relative luminance 0.050; OKLCH L 38.8% C 0.201 H 271.5°. Best body text is #FFFFFF at 10.46:1 contrast (WCAG AA passes).

Color values

HEX	#2729AD
RGB	rgb(39, 41, 173)
HSL	hsl(239, 63%, 42%)
HSV	hsv(239, 77%, 68%)
CMYK	cmyk(77.5%, 76.3%, 0%, 32.2%)
CIE-LAB	lab(26.83, 44.71, -69.41)
CIE-LCH	lch(26.83, 82.57, 302.79°)
OKLab	oklab(38.83% 0.0051 -0.201)
OKLCH	oklch(38.83% 0.201 271.5)
XYZ	xyz(9.1699, 5.0333, 40.0153)
Luminance	0.0503 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#2729AD #ADAB27

analogous

#276CAD #2729AD #6827AD

triadic

#2729AD #AD2729 #29AD27

tetradic

#2729AD #AD276C #ADAB27 #27AD68

square

#2729AD #AD276C #ADAB27 #27AD68

split-complementary

#2729AD #AD6827 #6CAD27

monochromatic

#101149 #1C1D7B #2729AD #3E40D3 #7071DF

Accessibility & contrast

On white

10.46

#2729AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.01

#2729AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #2729AD

10.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##2729AD	#FFFFFF	#000000	##FFFFFF
##2729AD	1.00	10.46	2.01	10.46
#FFFFFF	10.46	1.00	21.00	1.00
#000000	2.01	21.00	1.00	21.00
##FFFFFF	10.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0046B1

Deuteranopia (green-blind)

#0039AB

Tritanopia (blue-blind)

#005069

Achromatopsia (no color)

#3F3F3F

Design tokens & code

CSS

--color: #2729ad;
/* rgb */ color: rgb(39, 41, 173);
/* oklch */ color: oklch(38.8% 0.201 271.5);

Tailwind

colors: {
  custom: {
    50: '#7965c7',
    500: '#2729ad',
    950: '#000000',
  },
}

SCSS

$custom: #2729ad;
$custom-light: #7965c7;
$custom-dark: #000000;

JSON

{
  "hex": "#2729ad",
  "rgb": {
    "r": 39,
    "g": 41,
    "b": 173
  },
  "hsl": {
    "h": 239.104,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.38827,
    "c": 0.20103,
    "h": 271.5
  },
  "luminance": 0.05034
}

Semantic roles & 50–950 ramp

primary

#2729AD

secondary

#C6C46A

accent

#E442E6

background

#F8F6FC

surface

#EFEBF8

border

#CAC6D1

text

#0B0613

muted

#7C7A82

Preview Lab

Preview with #2729AD

Body copy rendered with the generated semantic roles for this colour.

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