#272990#272990

#272990 is a dark, vivid blue. Relative luminance 0.040; OKLCH L 35.7% C 0.164 H 273.5°. Best body text is #FFFFFF at 11.63:1 contrast (WCAG AA passes).

Color values

HEX	#272990
RGB	rgb(39, 41, 144)
HSL	hsl(239, 57%, 36%)
HSV	hsv(239, 73%, 56%)
CMYK	cmyk(72.9%, 71.5%, 0%, 43.5%)
CIE-LAB	lab(23.77, 34.73, -56.78)
CIE-LCH	lch(23.77, 66.56, 301.45°)
OKLab	oklab(35.74% 0.01 -0.1642)
OKLCH	oklch(35.74% 0.164 273.5)
XYZ	xyz(6.6620, 4.0302, 26.8070)
Luminance	0.0403 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#272990 #908E27

analogous

#275D90 #272990 #592790

triadic

#272990 #902729 #299027

tetradic

#272990 #90275D #908E27 #279059

square

#272990 #90275D #908E27 #279059

split-complementary

#272990 #905927 #5D9027

monochromatic

#0D0E30 #1A1B60 #272990 #3437C0 #5E60D3

Accessibility & contrast

On white

11.63

#272990 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.81

#272990 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #272990

11.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##272990	#FFFFFF	#000000	##FFFFFF
##272990	1.00	11.63	1.81	11.63
#FFFFFF	11.63	1.00	21.00	1.00
#000000	1.81	21.00	1.00	21.00
##FFFFFF	11.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003E93

Deuteranopia (green-blind)

#00348E

Tritanopia (blue-blind)

#004559

Achromatopsia (no color)

#393939

Design tokens & code

CSS

--color: #272990;
/* rgb */ color: rgb(39, 41, 144);
/* oklch */ color: oklch(35.7% 0.164 273.5);

Tailwind

colors: {
  custom: {
    50: '#7263b2',
    500: '#272990',
    950: '#000000',
  },
}

SCSS

$custom: #272990;
$custom-light: #7263b2;
$custom-dark: #000000;

JSON

{
  "hex": "#272990",
  "rgb": {
    "r": 39,
    "g": 41,
    "b": 144
  },
  "hsl": {
    "h": 238.857,
    "s": 57.377,
    "l": 35.882
  },
  "oklch": {
    "l": 0.35736,
    "c": 0.16448,
    "h": 273.5
  },
  "luminance": 0.04031
}

Semantic roles & 50–950 ramp

primary

#272990

secondary

#B9B75A

accent

#DE47E1

background

#F7F6FB

surface

#EDEBF6

border

#C8C6D0

text

#090511

muted

#7B7A80

Preview Lab

Preview with #272990

Body copy rendered with the generated semantic roles for this colour.

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