#2724A7#2724A7

#2724A7 is a dark, vivid blue. Relative luminance 0.045; OKLCH L 37.5% C 0.198 H 272.4°. Best body text is #FFFFFF at 11.07:1 contrast (WCAG AA passes).

Color values

HEX	#2724A7
RGB	rgb(39, 36, 167)
HSL	hsl(241, 65%, 40%)
HSV	hsv(241, 78%, 65%)
CMYK	cmyk(76.6%, 78.4%, 0%, 34.5%)
CIE-LAB	lab(25.21, 45.46, -68.49)
CIE-LCH	lch(25.21, 82.20, 303.58°)
OKLab	oklab(37.49% 0.0082 -0.1982)
OKLCH	oklch(37.49% 0.198 272.4)
XYZ	xyz(8.4403, 4.4822, 36.9721)
Luminance	0.0448 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#2724A7 #A4A724

analogous

#2463A7 #2724A7 #6924A7

triadic

#2724A7 #A72724 #24A727

tetradic

#2724A7 #A72463 #A4A724 #24A769

square

#2724A7 #A72463 #A4A724 #24A769

split-complementary

#2724A7 #A76924 #63A724

monochromatic

#0F0E42 #1B1975 #2724A7 #3835D3 #6A67DE

Accessibility & contrast

On white

11.07

#2724A7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.90

#2724A7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #2724A7

11.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##2724A7	#FFFFFF	#000000	##FFFFFF
##2724A7	1.00	11.07	1.90	11.07
#FFFFFF	11.07	1.00	21.00	1.00
#000000	1.90	21.00	1.00	21.00
##FFFFFF	11.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0042AB

Deuteranopia (green-blind)

#0035A5

Tritanopia (blue-blind)

#004C65

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #2724a7;
/* rgb */ color: rgb(39, 36, 167);
/* oklch */ color: oklch(37.5% 0.198 272.4);

Tailwind

colors: {
  custom: {
    50: '#7861c2',
    500: '#2724a7',
    950: '#000000',
  },
}

SCSS

$custom: #2724a7;
$custom-light: #7861c2;
$custom-dark: #000000;

JSON

{
  "hex": "#2724a7",
  "rgb": {
    "r": 39,
    "g": 36,
    "b": 167
  },
  "hsl": {
    "h": 241.374,
    "s": 64.532,
    "l": 39.804
  },
  "oklch": {
    "l": 0.37487,
    "c": 0.19839,
    "h": 272.4
  },
  "luminance": 0.04483
}

Semantic roles & 50–950 ramp

primary

#2724A7

secondary

#C2C463

accent

#E840E4

background

#F8F5FC

surface

#EFEAF8

border

#CAC6D1

text

#0B0513

muted

#7C7982

Preview Lab

Preview with #2724A7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →