#243D90#243D90
#243D90 is a dark, vivid blue. Relative luminance 0.057; OKLCH L 39.3% C 0.141 H 267.0°. Best body text is #FFFFFF at 9.79:1 contrast (WCAG AA passes).
Color values
| HEX | #243D90 |
|---|---|
| RGB | rgb(36, 61, 144) |
| HSL | hsl(226, 60%, 35%) |
| HSV | hsv(226, 75%, 56%) |
| CMYK | cmyk(75%, 57.6%, 0%, 43.5%) |
| CIE-LAB | lab(28.71, 21.07, -48.71) |
| CIE-LCH | lch(28.71, 53.07, 293.39°) |
| OKLab | oklab(39.32% -0.0075 -0.1404) |
| OKLCH | oklch(39.32% 0.141 267) |
| XYZ | xyz(7.4286, 5.7254, 27.0938) |
| Luminance | 0.0573 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt (survey)
#1E488F
ΔE00 4.47
Sapphire (survey)
#2138AB
ΔE00 4.66
Cobalt
#0047AB
ΔE00 5.10
Darkish Blue
#014182
ΔE00 5.25
Blueberry
#464196
ΔE00 5.40
Twilight Blue
#0A437A
ΔE00 6.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#243D90 #907724
analogous
#247390 #243D90 #412490
triadic
#243D90 #90243D #3D9024
tetradic
#243D90 #902473 #907724 #249041
square
#243D90 #902473 #907724 #249041
split-complementary
#243D90 #904124 #739024
monochromatic
#0C142E #18285F #243D90 #3052C1 #5976D5
Accessibility & contrast
On white
9.79
#243D90 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.15
#243D90 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #243D90
9.79:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##243D90 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##243D90 | 1.00 | 9.79 | 2.15 | 9.79 |
| #FFFFFF | 9.79 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.79 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004993
Deuteranopia (green-blind)
#003F8E
Tritanopia (blue-blind)
#005160
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #243d90; /* rgb */ color: rgb(36, 61, 144); /* oklch */ color: oklch(39.3% 0.141 267.0);
Tailwind
colors: {
custom: {
50: '#6f72b1',
500: '#243d90',
950: '#000000',
},
}SCSS
$custom: #243d90; $custom-light: #6f72b1; $custom-dark: #000000;
JSON
{
"hex": "#243d90",
"rgb": {
"r": 36,
"g": 61,
"b": 144
},
"hsl": {
"h": 226.111,
"s": 60,
"l": 35.294
},
"oklch": {
"l": 0.39325,
"c": 0.14064,
"h": 267
},
"luminance": 0.05726
}Semantic roles & 50–950 ramp
primary
#243D90
secondary
#BAA356
accent
#BE45E3
background
#F7F6FB
surface
#EDECF6
border
#C8C7D0
text
#080711
muted
#7B7A80